Game On!
It's game on from now on.
Season 1, Episode 01
Air date February 12th, 2013

Episode guide
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The Fight to Make The Final 12 Model Warfare

Game On! is the 1st episode in Season 1  of The Face, airing February 12th, 2013. Even though the one hour special, The Fight to Make The Final 12 was released, it was considered as an episode number 0.


The final twelve move into their new loft in New York City, and they are coached through their very first photo shoot by their supermodel mentors. The goal is to create an ad campaign worthy of being featured on the pages of W Magazine

Test ShootEdit

The 12 remaining contestants were challenged to a "Who Wore It Better?" battle with hand-picked styles that supermodel and coach, Naomi Campbell, selected herself.

Six battles of two took place, then three of two, and finally one with the three previous winners. Margaux from team Coco, and both Jocelyn and Zi Lin from team Naomi faced one another in the last round and tried to out-style their competitors.. 

Zi Lin was the winner of this test shoot and received $5000 shopping spree to Topshop.


The episode's campaign took place at a New York shipyard. They were given an incomplete storyboard from W Magazine with the uptown girls confronting the downtown girls. The challenge was to create a shot that was able to complete the story and worth of a fashion spread shot by photographer Patrick Demarchelier.


Each week, the winning coach would get the opportunity to eliminate one girl put to elimination from the other two teams. Karolina won this episode's campaign, leaving Coco and Naomi put one of their team members up to elimination.

Stephanie Lalanne and Aleksandra Dubrovskaya were put up for elimination. Stephanie for being the new one and for being inexperienced, and Aleksandra for not putting the necessary effort on the campaign and not demonstrating how much she wanted to be The Face.

Karolina decided to keep Stephanie and let Aleksandra go. Karolina wanted Stephanie to learn more about the industry and give her a chance because Aleksandra didn't convince her of wanting to be in the competition.


The official show score is provided by Vanacore Music and Soundfile Productions.

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